Google Ads management
Per-category return targets, a weekly optimization loop, and one number you can actually read: margin after ads.
See the service↗Algorithms do the bidding. AI makes the creative. A new channel opens every year. What's left to win is time — who tests first, learns first and moves first. We built an agency around exactly that. It's in the name.
Ten services, one discipline: get in while a channel is still cheap, measure everything in margin after ads, and never wait for the quarterly report.
Per-category return targets, a weekly optimization loop, and one number you can actually read: margin after ads.
See the service↗A testing machine, not a campaign. Dozens of creatives a month — the ones that hold margin get the money.
See the service↗An ad inside the answer, at the moment someone is solving their problem. We have run them since day one in Czechia.
See the service↗Ad assets without a queue. AI makes the volume, humans and data pick the winners.
See the service↗The customer you already have is the cheapest one you will ever get. Campaigns in waves, automations that run themselves.
See the service↗Lists, sequences and deliverability handled end to end, so the calendar fills without anyone chasing.
See the service↗Feeds, scripts, dashboards, internal tools — whatever the account needs that no off-the-shelf tool does.
See the service↗Five stories, five ways of being early. Each one paid.

Google’s own recommendations had been raising the budget and lowering the target for months. We switched the autopilot off, cut the spend first and rebuilt the account — on the same budget, revenue from ads doubled.
Real creatives from our clients' accounts. Every piece comes with the channel, the client, and the number behind it.




































Every year you wait, the same click costs more and the same creative fatigues faster. We call it the late tax. These are the numbers on the other side of it.
From e-commerce to services and B2B, in Czechia and across Europe.
Across Google, Meta and — since September — ChatGPT Ads.
Measured on revenue, not on what the dashboard says.
From account access to your first three moves.
Trusted by e-commerce and growing brands across Czechia.


















Years for channels. Hours for creative. Weeks for money. Nothing waits for the quarterly report.
Every channel has a window when it's cheap. Search had it. Meta had it. ChatGPT Ads has it right now. We get you in while it's open.
A concept used to take a week. Now it takes an hour, so we make ten and let the market pick.
Every week: data, hypothesis, test, decision. Every month: one number — margin after ads — and three calls: add, cut, test next.

We start with a 90-day strategic plan for raising the performance of your marketing. Six months of revenue laid against six months of spend, per category — and out of it a dated plan: what earns, what leaks, what a customer actually costs you, and what we change in month one, two and three.

Then we rebuild the ground the algorithm learns from. Tracking first, because a bid trained on bad data costs you twice. Then the account is split by category, each one with its own return target and its own budget.

Now speed becomes the advantage. Ten creative concepts a month instead of one a quarter, budget moved in 10 % steps, one bid change per campaign a fortnight — fast where testing pays, patient where the algorithm needs calm.

Every month it comes down to one number: margin after ads. Up, we add. Down, we pull back, whatever the platform says. And every quarter one new channel goes into a small, measured test — so early stays a habit, not a one-off.
From the people who run the shops, not from us.
“From Marketing ASAP I expected optimisation and active work on our Google advertising. Previous agencies didn't suit me because the support was inconsistent. ASAP brings an individual approach. It responds to what the e-shop needs, regularly. I value the personal approach and the regular online meetings where we go through the current situation and set out where to take the e-shop next.”
“With Marketing ASAP we handle optimisation and Google advertising. Working with other agencies never brought us anything. Only promises, no results. ASAP explained what would happen and how it would develop, and that is exactly what happens. Ad costs are coming down step by step and the ads keep getting more effective. I really value the personal, individual approach that follows what the e-shop needs. I can definitely recommend them.”
“Our PPC used to be like a house someone builds himself, with no experience, off a few YouTube videos. It stood, but we could never be sure the roof wasn't going to come down on our heads. That changed fast once we started working with ASAP — short and long-term goals, the whole Google account rebuilt, new campaigns, the portfolio diversified. Less than a year in we had beaten every expectation and hit every target. So we handed them our email marketing too, and in three months we reached numbers the previous setup had taken five years to get to. This year they take over our social content as well. I can only recommend them.”
How most accounts look when they arrive.
How they look after the first 90 days.
No packages, no lock-in. Pick your channels, set the budget, add the creative — the calculator shows the monthly fee and the one-off setup before anyone gets on a call.
Short answers. If yours isn't here, twenty minutes with Jan usually settles it.

We price after the 90-day plan, by scope and channels. We don't quote without seeing the account.
Changes in the account within two weeks. A shift in margin after ads usually within 90 days. ChatGPT Ads comes with a test phase — that's the point of being early.
Then the 90-day plan is a second opinion. It confirms you're in good hands, or shows what's been left on the table.
AI produces the variants and crunches the data. The decisions, the checks and the results stay with us.
Depends on what you sell and how people ask about it. The 90-day plan tells you, with a starting budget.
Companies that want to spend a budget rather than earn from it. And anyone who'd rather not look at their own numbers.
Send this and you get a 90-day strategic plan for raising the performance of your marketing. Free, within 48 hours of account access.
Jan gets back to you within 48 hours, usually with two questions and a time. Then the 90-day plan starts.